Ideas are scattered
Ideas live in notes, links, conversations and recordings. Before they become a post, they need to be collected and organized.
For B2B experts building trust on LinkedIn
Create LinkedIn posts that sound like you.
Turn notes, links and recordings into post drafts that build trust and preserve your tone, point of view and way of thinking.
Challenge
AI helps you start. A good post still needs refining.
The draft has no ending
The text may be correct, but it lacks a strong opening, a clear thesis and an ending that stays with the reader.
AI flattens your style
It adds repeatable phrases, forced enthusiasm and a pattern that makes AI-generated text obvious.
How Stillo works
First, Stillo learns your writing style.
Source materials
4 LinkedIn posts3 newsletters2 blog postsnotes from client calls
Style map
Tone:specific, calmFormality:mediumRhythm:short paragraphsOpenings:work-based observation
Language details
Argumentation:example -> takeawayVocabulary:plain, no hypeCTA:question or practical suggestionEmoji:rarelyBanned phrases:game changer, revolution, AI magicTypical topics:B2B sales, process, decisions
Then you turn materials into posts with a clear thesis and ending.
What the draft is based on
Note
Link
Voice note
Photo
Example 1
Consultants and advisors
1
Source material
What you add
- mini-audit for a B2B services company, about 45 people
- initial claim: 'we do not have enough leads'
- checked 18 recent inquiries from forms, email and phone
- 7 people received a reply the next day or later
- 3 inquiries had no clear owner because 'this was probably for sales'
- 2 prospects followed up themselves before anyone called back
- angle: before adding campaigns, check the process and pipeline first
2
Generated draft
What you get
Anna Wysocka
B2B sales process consultant
A client said in a workshop: 'We do not have enough leads.'
That sounded familiar, so we did not start with campaigns. We looked at the last 18 inquiries from forms, email and phone.
The pattern was uncomfortable.
7 people got a reply the next day or later. 3 inquiries had no clear owner because 'this was probably for sales.' 2 prospects had to follow up themselves before anyone called back.
This was not a lead volume problem.
It was a process and pipeline problem.
Companies often ask for more campaigns, more budget and more tools. Sometimes the first growth lever is simpler: make sure someone owns the inquiry, responds quickly and writes down the next step.
Before you launch another campaign, review your last 10 inquiries:
- who replied?
- how quickly?
- what did they record?
- did the prospect know the next step?
Credibility review
✓Workshop problem
✓Specific numbers from a mini-audit
✓Practical reframing
✓Calm advisory tone
✓Useful CTA
Example 2
Founders and B2B operators
1
Source material
What you add
- 11 calls in 2 weeks, mostly B2B tech and services
- everyone says 'AI for sales', but after 10 minutes the issue is usually simpler
- missed follow-ups, no CRM ownership, unclear priority accounts
- 4 calls started with demo request, but no clarity on what should change after rollout
- 1 company asked for a discount before we discussed data or process
- best pre-demo question: what happens if you do nothing about this by the end of the quarter?
- angle: a lead is not the same thing as a real sales opportunity
2
Generated draft
What you get
Michał Krawiec
B2B SaaS founder
In the last two weeks, I had 11 calls with companies looking for 'AI for sales.'
After a few of those calls, I stopped starting with the demo.
Not because the product does not matter. Because a demo can easily hide the lack of a decision on the buyer's side. We end up talking about features, integrations and price instead of what actually needs to change.
In several calls, the real issue appeared after 10 minutes: missed follow-ups, no clear CRM owner and no shared view of which accounts mattered most.
The best conversations started with a simpler question:
what happens if you do nothing about this by the end of the quarter?
When the answer was specific, we had a real opportunity. When it was vague, the demo only created the appearance of progress.
Founders often ask for more leads. More often, the better skill is knowing the difference between someone browsing the market and a company with a problem it is ready to solve.
Credibility review
✓Personal observation
✓B2B sales context
✓Concrete example
✓Direct founder tone
✓Clear takeaway
Example 3
HR, recruiting and marketing leaders
1
Source material
What you add
- marketing manager search, 3-week campaign
- 64 applications, 14 after screening, 5 candidates withdrew before hiring manager interview
- reasons from emails and calls: no salary range, unclear hybrid setup, take-home task before scope conversation
- hiring manager gave feedback after 6 days: 'great person, maybe not the profile' (which profile?)
- marketing idea: post 'meet our team'
- HR thought: maybe we should reply to people first
- point: employer branding often starts with less photogenic work than a team post
2
Generated draft
What you get
Marta Lewandowska
HR and employer branding director
Employer branding sometimes starts with a very ordinary question:
did anyone reply to the candidates?
In one search, we had 64 applications, 14 people after screening and 5 candidates who withdrew before the hiring manager interview.
Not because there was no post about the team.
Because of more basic things: no salary range, an unclear office/home setup, a take-home task before the scope was explained and feedback after 6 days that said, 'great person, maybe not the profile.'
At that point, a 'meet the team' post is decoration on top of a broken process.
Nice to have. Not the actual issue.
Candidates do not need to know you have good snacks on Thursdays.
First, they need to see a professional hiring process where both sides respect each other's time.
Credibility review
✓Strong opening
✓Process data
✓Candidate pain point
✓Natural HR and marketing tone
✓Memorable ending
Who Stillo is for
For B2B experts who want to turn work experience into posts that build trust.
Consultants and advisors
Project lessons and client conversations.
Founders and B2B operators
Market lessons and an earned point of view.
Recruiting, HR and marketing experts
Stories about people, processes and communication.
Pricing
Choose a plan and start with a 7-day trial.
Starter
PLN 29/mo.
For testing whether Stillo helps you write better LinkedIn posts than a generic AI chat.
Included
- 7-day trial
- 20 post drafts per month
- 40 draft revisions per month
- Post quality review
- Style based on your writing samples
- Posts from notes
Pro
Best choicePLN 49/mo.
For experts who want to publish consistently and move faster from rough notes to a post they would actually use.
Included
- Everything in Starter
- 50 post drafts per month
- 150 draft revisions per month
- Posts from links, voice notes and photos
Expert
PLN 129/mo.
For people building a serious expert presence or drafting across several client contexts.
Included
- Everything in Pro
- 200 post drafts per month
- 500 draft revisions per month
FAQ
Who is Stillo best for?+
It works best for B2B experts who want to turn work experience into LinkedIn posts that build trust: consultants, advisors, founders, leaders, marketers and sales professionals. You do not need a ready content calendar or daily publishing routine.
Do I need a ready post idea?+
No. You can add rough notes, a link, a voice note or a photo. Stillo helps find the main idea and shape it into a draft with a thesis, example and ending.
Do I need to provide writing samples?+
You do not have to, but they help. The more Stillo knows about how you write and argue, the easier it is to preserve your tone.
Does Stillo publish posts for me?+
No. Stillo prepares a draft that you can edit, shorten and refine before publishing. You decide what to publish and when, then copy the final text to LinkedIn.
How does the 7-day trial work?+
You can try Stillo for 7 days before deciding whether to stay on the selected plan. During the trial, you can test drafts from your own materials and see whether they fit your style and way of working.
Can I write in Polish and English?+
Yes, but Stillo is designed primarily for Polish business writing: expert posts, observations from client work, project lessons and founder notes.